Hi, I’m Gabrielle. I’m a marketing strategist, UGC creator, and community builder working at the intersection of wellness, tech, and culture. I partner with small businesses to drive growth through CRM marketing, content, partnerships, and experience-led strategy, creating brands that don’t just sell, but connect.

In my work within the tech space, I lead people and culture initiatives, shaping thoughtful, scalable experiences that support both team growth and company culture.

Beyond strategy, my work is rooted in storytelling. Through my content, I explore generational patterns, the “oldest daughter” experience, and modern personal growth, as well as health, beauty, lifestyle, and fashion.

At the center of everything I do is community. I’m deeply passionate about creating spaces, conversations, and partnerships that give back. I currently serve as the youngest Latina woman on the Auxiliary Board of East Bay Agency for Children, where I focus on driving philanthropic initiatives and building purpose-driven impact across the Greater East Bay Area.